Privacy Policy
Last Updated: September 13, 2026
Elite Culture Builder (“ECB,” “we,” “us,” or “our”) respects the privacy of individuals who visit our website, contact us, or participate in assessments, diagnostics, surveys, or other ECB experiences.
This Privacy Policy describes the types of information we may collect, how that information may be used and shared, and the choices available to individuals who interact with ECB.
Information We Collect
Depending on how you interact with ECB, we may collect information that you voluntarily provide, such as your name, contact information, company, job title, and other professional or organizational information.
If you complete an assessment, diagnostic, questionnaire, or survey, we may also collect your responses and information relating to your experience, workplace, leadership, team, or organization.
Our website and service providers may automatically collect certain technical information associated with website use, such as device and browser information, IP address, referring pages, pages visited, and general usage information.
Assessments and Organizational Information
ECB’s work may involve gathering information from individuals at different levels of an organization to better understand leadership, culture, alignment, and organizational conditions.
Depending on the particular assessment or engagement, responses may be collected confidentially, anonymously, or on an identified basis.
The confidentiality or anonymity conditions applicable to a particular assessment should be communicated to participants when appropriate.
ECB does not intend to characterize information as anonymous when the information itself, or the circumstances surrounding it, could reasonably allow an individual to be identified.
How We Use Information
ECB may use information it collects to operate and improve its website and services; respond to inquiries; administer assessments and diagnostics; communicate with participants and prospective clients; understand organizational patterns and trends; develop reports, scores, recommendations, and services; improve ECB methodologies; maintain security; fulfill business obligations; and comply with applicable law.
Where appropriate, information may be aggregated or de-identified so that it does not reasonably identify a particular individual.
Organizational Clients
When ECB performs services for an organization, information may be collected or processed as part of that engagement.
Assessment findings, organizational patterns, reports, or other information may be shared with authorized individuals within the client organization as appropriate to the engagement.
The reporting and confidentiality structure for a particular engagement may be further addressed through participant communications or agreements between ECB and its client.
Sharing of Information
ECB does not sell personal information for money.
Information may be shared with service providers or contractors that assist ECB with website operations, assessments, data storage or analysis, communications, technology, or other legitimate business functions.
Information may also be disclosed when required by law, when reasonably necessary to protect the rights or safety of ECB or others, as part of a business transaction or organizational restructuring, or when disclosure is otherwise authorized or appropriate.
Third-Party Platforms
ECB may use third-party providers for website hosting, forms, assessments, analytics, scheduling, communications, video, data storage, and other functionality.
Information submitted through these services may be processed by both ECB and the applicable third-party provider. Those providers may maintain their own terms of service and privacy practices.
Cookies and Similar Technologies
The ECB website may use cookies and similar technologies to operate the website, understand website traffic and usage, remember preferences, and evaluate the effectiveness of communications or marketing.
Where required by applicable law, additional choices regarding certain cookies or tracking technologies may be provided.
Data Retention
ECB may retain information for as long as reasonably necessary for the purposes for which it was collected, to provide services, fulfill contractual or business obligations, protect legitimate business interests, and comply with applicable legal requirements.
Retention periods may vary depending on the nature of the information and the circumstances in which it was collected.
Data Security
ECB uses reasonable administrative, technical, and organizational measures intended to protect information from unauthorized access, loss, misuse, alteration, or disclosure.
No internet transmission, electronic system, or data-storage method, however, can be guaranteed to be completely secure.
Privacy Choices and Rights
Depending on where you live, applicable law may provide certain rights concerning your personal information, including rights relating to access, correction, deletion, or information regarding certain uses of your data.
The availability and scope of these rights vary by jurisdiction and may be subject to legal exceptions.
Privacy questions or requests may be submitted through the contact methods made available on the ECB website.
Communications
Individuals receiving promotional email communications from ECB may unsubscribe using the unsubscribe option provided in those communications where applicable.
ECB may continue to send non-promotional communications relating to inquiries, assessments, transactions, services, or existing business relationships.
Children’s Privacy
ECB’s website and services are intended for business and professional audiences and are not directed toward children under 13.
ECB does not knowingly collect personal information from children under 13 through this website.
International Visitors
Information submitted to ECB may be processed or stored in the United States or other locations in which ECB or its service providers operate, subject to applicable law.
Changes to This Privacy Policy
ECB may update this Privacy Policy as its services, technology, practices, or legal obligations evolve.
When changes are made, the “Last Updated” date above may be revised accordingly.
Contact
Questions or requests regarding this Privacy Policy may be submitted through the contact methods made available on the ECB website.